Liz Ross

Title: President, North America, BPN
Liz Ross joined BPN in September 2012 to expand the unit’s North American operations through the three-pronged approach creating, acquiring, and redefining BPN assets to the benefit of its diverse portfolio of clients. Prior to joining BPN, Liz served as CEO of Geomentum, an IPG Mediabrands agency delivering excellence in the realms of shopper and geo-targeted marketing strategy, and as North American CEO of IPG Mediabrands Ventures. 

A veteran of the industry for nearly 20 years, Ross rose to the role of Chief Growth Officer at Publicis Groupe's Digitas after shining as U.S. President at Tribal DDB, where she oversaw the teams on such clients as Clorox, Visa, and Pepsi Cola in the U.S. Ross previously spent time at Modem Media in San Francisco, where she led the business development groups in San Francisco and Norwalk, Conn., and pioneered interactive brand-consumer relationships for clients such as General Motors, Delta, General Electric, HP, Michelin, Citibank, and IBM. Prior to Modem, Ross worked in Business Development and Account Management for J. Walter Thompson in Chicago and New York. She served on varied accounts such as Dell, Continental Airlines, 20th Century Fox, Kraft, Mattel, and Nabisco.
Ross was inducted into the AAF Hall of Achievement in 2008 and was named a Woman to Watch by Advertising Age in January of 2008. Ross received Bachelor's Degree in Advertising from Michigan State University.
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